Case studies

GSK Quiz

GSK Quiz

> Challenge: Improving awareness and education around phishing and cyber security

> Solution: A fun and interactive online quiz designed to educate and engage

> Result: Improved awareness and interest in cyber security, and a new learning method for the future

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Unilever

Unilever

> Challenge:
To get young people thinking about careers within Unilever’s Manufacturing and Engineering teams.

> Solution:
A multi-channel campaign inviting young people to walk in apprentices’ shoes.

> Result:
A foundation on which to build an inspiring identity for the entire UK apprenticeship programme.

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Anchor Hanover

Anchor Hanover

> Challenge:
To develop an engaging, fresh-look magazine for colleagues of the major new care provider Anchor Hanover

> Solution:
arch – a new, three times a year magazine with a celebratory tone of voice, look and feel

> Results:
Thanks in part to arch, 91% of Anchor Hanover colleagues said they understand how they contribute to the new company’s success.

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Direct Line Group

Direct Line Group

> Challenge: To create an immersive environment at DLG’s new Bristol office

> Solution: An engaging, design-led workspace

> Result: More colleague collaboration and involvement in DLG communications

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Southeastern Safety Campaign

Southeastern Safety Campaign

> Challenge: Revitalise the safety culture among Southeastern colleagues.

> Solution: A fun and engaging campaign, encouraging colleagues to become safety champions.

> Result: Greater awareness and personal responsibility for safety at work.

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easyJet

easyJet

> Challenge: Helping to improve awareness and understanding of easyJet’s customer experience for their 8,000 employees

> Solution: An interactive, multi-channel campaign to cascade the strategy – and get easyJet people talking about it

> Result: 89% of easyJet people understand how their role contributes to the company’s success

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Intu

Intu

> Challenge: To refresh and reinvigorate employees’ understanding of intu’s ‘joy’ principles.

> Solution: A campaign of workshops and team activities that help colleagues bring ‘joy’ to life.

> Result: High manager engagement plus regular all-staff activities designed to encourage joy in people’s daily work.

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Southeastern

Southeastern

> Challenge: A game-changing approach to connecting with 4,278 employees across the railway network from Kent to central London

> Solution: The Southeastern Standard colleague newspaper

> Result: 100% positive feedback on the newspaper’s launch issue

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Northumbrian Water Group

Northumbrian Water Group

> Challenge: Getting colleagues to make safety a part of everything they do

> Solution: A 15-minute virtual reality experience to bring potential hazards to life

> Result: Colleagues are more aware of potential safety risks – and they’re carrying out safety checks unprompted

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Avis Budget Group

Avis Budget Group

> Challenge: To connect 30,000 employees to the global strategy

> Solution: ‘Our route to a smarter world’

> Result: Teams worldwide understand their role in delivering the strategy

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Britvic

Britvic

> Challenge: To promote Britvic’s new intranet as a tool to help colleagues to do their jobs easily

> Solution: A straight-talking, guerrilla-style campaign

> Result: 63% of Britvic colleagues viewed the communications in the first three days

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Phoenix

Phoenix

> Challenge: To come up with a creative and impactful launch for Phoenix Group’s new intranet.

> Solution: A disruptive, experiential ‘Secret Cinema’ event to showcase the benefits of the new intranet.

> Result: 86% of Phoenix colleagues logged on to the new intranet on launch day alone.

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Air Astana

Air Astana

> Challenge: To help deliver Air Astana’s 2017-26 strategic plan

> Solution: A strategic narrative as the basis for ongoing communication

> Result: A consistent source of messaging for campaign planning and communications

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Twist Bioscience

Twist Bioscience

> Challenge: To create an employee interpretation of Twist’s customer proposition

> Solution: A superhero campaign celebrating the people and personality of Twist

> Result: Business-wide enthusiasm for the campaign and an appetite for more content

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