Is September the new January?

Embrace the ‘back to school’ feeling and channel renewed energy…

Sep 13, 2019 | Feature


A clean slate

None of us are strangers to the prospect of the fresh start that, like clockwork, arrives on January 1st, amid the post-Christmas guilt of over-indulgence and over-spending.

We start the year full of drive, plans and new ideas, which often dwindle, and the temptation to then push our goals aside until the start of the new year is overwhelming. However, September can offer a clean slate brimming with possibility. Embrace the nostalgia of that ‘back to school’ feeling and make changes beyond new pens and pencils.

It’s natural to experience the end-of-summer blues 

It’s the end of BBQs and bank holidays, but you can channel a renewed energy after the summer holidays and long weekends. Work productivity has the potential to be at an all-time high. September is a month with built-in momentum; we’re programmed to think of this month as the start of the new academic year, allowing us to proactively set goals in preparation for the winter months.

It’s easier to achieve improvements in September

A study by Pinterest showed that 69% of people believe that it is easier to achieve small improvements in September than New Year’s resolutions in January. It is possible to leave the year on a productive foot by accomplishing short-term goals, which could help towards any resolutions planned nine months earlier.


We’ve all heard of a spring clean, and September calls for that very same life and work overhaul. Following the slow summer months, it may be time to rethink your communication strategy, so that you can communicate and work more cohesively, meaning that in January, you will already be ahead of the game – and your list of resolutions.

Set small achievable goals 

For example, write a plan of what you want to achieve, and where you want your internal communications to be. Then, within that plan, look at what initial steps you can take towards it. You will be able to track your progress, stay focused, and avoid feeling overwhelmed by the prospect of a huge and potentially unachievable task.

 Hold yourself accountable but be constructive. Change and growth is a process rather than a quick-fix solution. This mentality can be applied to aspects of both your personal life and in the workplace. If you address your productivity, as both an individual, and within a team, then success will follow.

W&P has helped many of our clients identify, reach and exceed their communication goals, so if you need a little help taking that first step, get in touch and see what we can do.


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